The Career Plan

I have come back to Ireland from the UK with a fairly basic business degree.. but I do know that I want to be a  Marketeer. The trouble is that i’m not the only one with this aim and there happens to be quite an abundance of graduates in a similar position to me. A fairly rapid realisation I have come to!

One of the many cap and gown models of 2017

My vast research into the career paths of marketing professions (thanks to Linkedin!) has helped me to see what I need to do in order to get to where I want to be. Most marketing managers had some or all of the following:

  • An undergraduate degree
  • A specific marketing study (a diploma or a masters). Ideally both!
  • 2 years working as a Sales or Marketing Assistant
  • 2-3 years working in a Marketing Executive position

Fulfill those above requirements and you should be ready for a Marketing Managerial position. The trouble now is getting this experience and level of study. We’ll get there step by step.

I have started studying a Digital Diploma in Professional Marketing with the Chartered Institute of Marketing. This organisation is very well recogised and is based in the UK. That does mean that I must complete the course totally online. A very effective system has been developed to ensure that you have the required support and material to maximise this learning opportunity. I chose this course because of its reputation and because I could get started on it straight away instead of waiting for next year.

I am currently organising to get experience working with a marketing team and will hopefully then get a job as a Marketing Assistant or Coordinator. I have moved back home to Limerick to reduce expenses and for a bit of support- an unusual step after living away for so long. I am very lucky to have access to the University library here for the course.

I felt quite stressed when I came home to find that it wouldn’t be easy to walk into the job that I want. However, all of this has made me realise what steps I need to make in order to get where I want to be.